Headlines
Bouvard Says Latest Data “Smashes AM/FM Radio’s Drive Time Myth”
He explains why he's excited about the latest Total Audience Report from Nielsen
Nielsen Audio
From the Editor
A Look at Business Intelligence Tools for Radio
Tremendous insights are available if you know where to look
News Makers
A Look at Nielsen’s Approach to Radio Streaming
Jon Miller talks about PPM, “earbud uplift” and Market-Wide TLR
Programming and Sales
With an Eye on Streaming, Nielsen Audio Launches Market-Wide TLR
Previously, clients could only see streaming listening that occurred on their own stations
Headlines
Nielsen Expresses Confidence in PPM Wearables
Devices have been through lab tests, focus groups, “carry testing” and other vetting
Programming and Sales
Nielsen Audio Cites “Rising Tide of Optimism”
In-car and other out-of-home listening were increasing as of June
Programming and Sales
Nielsen Has Good News in May Numbers
“Radio’s weekly reach and average audience at highest levels since March 2020”
Headlines
Nielsen Releases PPM Software Encoder for FMs
Company supports trend away from hardware boxes
Guest Commentaries
Nielsen PPM Is Ready for the Cloud
Here’s what to know about our Nielsen Audio Software Encoder
Programming and Sales
Nielsen Reports “Big Gains” for Radio Listening
Audience in March is back to 96% of what it was a year ago
Headlines
Engineers Explore Next-Gen Architectures
Fall tech sessions discussed Gen4 HD Radio and potential cloud solutions
Guest Commentaries
Making PPM Encoding Easier
How Orban’s XPN-AM processor came to have PPM encoding built in
Headlines
Nielsen Drops Nine From Its Rated Market List
Cites “typical expansion and contraction” of its measurement list
News and Business
Smart Speakers Continue Home Invasion
And radio finds new ways to reach audiences as technology matures