Business and Law
Nielsen: Radio Remains Top for Reach
"Audio Today 2023" report shows radio continues to outpace other ad-supported audio platforms
Podcast Listenership
News and Business
Report: Podcast Downloads Increased 20% in 2022
Podcast listeners also tend to have a higher household income, says Triton Digital
News and Business
Research Says Podcast Audiences Employed, Upscale and Educated
Audio Active Group publishes seven key findings about podcasting
Programming and Sales
Influencer Podcasts Are on the Rise, Survey Says
The iHeartPodcast Network houses the most popular
Programming and Sales
Podcasting Gets Boost From Casual Listeners
Nielsen finds that “light users” are helping the medium grow
Programming and Sales
Podcast Listeners By the Numbers
Three studies show podcast listeners are part of an audience advertisers may want to...
Programming and Sales
Survey Says Podcast Use Increases, Although Many Still Not Onboard
Rapid growth in smart speaker ownership appears to be slowing down
Programming and Sales
Are Podcast Listeners Open to More Ads?
Survey from Cumulus and Signal Hill says yes, explores trends in medium
Business and Law
Survey Says Podcast Demographics Continue to Diversify
Strong gains are noted in Hispanic/Latino and Black listeners
Business and Law
New Report Reveals Podcast Trends Among Diverse Audiences
The latest Nielsen report examines how podcast ad listeners are reacting to the ads...
Programming and Sales
Reports Offer Insights on the Podcast Listener
Podcasting is one area that continues to see significant growth, so say Westwood One...
Business and Law
Share of Listening to Podcasting Hits All-Time High
New data from Edison Research Share of Ear report reveals jump in U.S. listening...
Business and Law
Podcasting to Break Billion-Dollar Barrier in 2021
Pierre Bouvard comments while noting ongoing strengths for radio
Business and Law
Big Podcasters Generate Big Numbers
Financial site provides some data reference points
Business and Law
TechSurvey 2020 Looks at Podcast Growth
Says more than one in four now listens to podcasts weekly
Business and Law
Infinite Dial: Podcast Listening Now a Majority Behavior
Increased trend towards spoken word consumption indicated
Business and Law
Survey Says Audiobooks, Podcasting on Upswing While Facebook in Decline
Podcasting has firmly crossed into the mainstream
News and Business
Podcasters Should Embrace “Social Audio”
Latest research may require a rethink of the social dynamics of podcasting
News and Business
Promote Podcasts Through Push, Not Discovery
Edison Research webcast helps podcasters increase audience share
News and Business
Explain the Content of Podcasts, Not the Technology
Edison Research webcast offers advice to podcasters