WorldCast Systems has released a new product that it says facilitates the management of RDS and other metadata while remaining easy to use with any type of encoder network or delivery system.
“The offering is centered around a new software product called the Audemat RDS Server. It is designed to collect data from automation software, satellite receivers, local web servers or even the internet, and it offers almost infinite content possibilities,” the company states. It will exhibit it at the NAB Show.
Broadcasters can distribute advertising content, weather and breaking news. Aggregating, processing and distributing data in UECP to a fleet of up to 500 RDS encoders and other delivery devices is made easier.
“The RDS Server can deliver promotional content to be displayed directly on the RDS, synchronized with the broadcast content, to enhance the value to advertisers.” The company says radio stations can develop new sources of income and increase audience loyalty thanks to rich and personalized content.
The RDS Server integrates with any encoder brand but it is designed to integrate into a WorldCast Systems ecosystem. The Audemat RDS Encoder completes the server by converting data into an accurate digital signal. It is also compatible with Ecreso FM transmitters, which come with RDS encoders, to receive RDS server data using ASCII text.
“While getting the most out of their RDS data, broadcasters can also monitor, collect and centralize the data from their UECP streams and other sources with WorldCast’s NMS software, Kybio.”
WorldCast NAB Booth: W7413