Atex, an advertising content and services manager has announced a compatibility agreement with digital audio ad platform and exchange AdsWizz for Atex’s AdBase advertising system.
AdsWizz CEO Alexis van de Wyer said, “Together we’re making it easier for advertisers, ad networks and agencies to buy audio advertising inventory in an integrated way.”
He added, “The integration with Atex will bring new buyers to AdsWizz’s global base of digital audio publishers and expand the digital audio advertising opportunities for Atex clients …”
Atex develops software for ad production, accounting , ordering, billing, reporting, serving, delivering and performance analyzing along with campaign development, performance analysis and premium services.