In an effort to continue the push for digital radio, 12 European broadcasters have come to an agreement during Radiodays Paris to form the European Digital Radio Alliance.
The new Alliance, which features both commercial and public service radio companies, elected Helen Boaden, director of BBC Radio, as its first president.
“Members of the Alliance are sending a clear signal that they share a commitment to making DAB radio the predominant means of distribution in their areas of operation,” said Boaden.
Boaden and the Alliance will encourage Europe to embrace DAB and for manufacturers to offer DAB alongside FM in radio sets and automobiles, as they once did for medium wave and FM. “That will only happen if people see we are united in our determination to bring consumers the benefits of digital radio,” she said. “The Alliance is here to provide that united front and to speak with one voice to manufacturers, governments and regulators.”
The founding members of the European Digital Alliance are:
ARD Companies (Germany)
Die Neue Welle (Germany)
Bauer Media Group (U.K. & Nordics)
SRG SSR (Switzerland)
Radio Arabella (Austria)
The European Digital Radio Alliance is established in partnership with the European Broadcasting Union and is based in Switzerland.