Clear Channel Completes Tagging Infrastructure

HD2 outlets are added to its mix, creating 700+ channels so equipped.
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Clear Channel Radio says all of its 352 multicast channels now are ready to support Apple iTunes tagging.

Earlier this year the company announced it had made its 340+ primary HD Radio stations compatible. Thus more than 700 Clear Channel HD Radio stations are now tagging-capable, including multicast channels.

The technology allows users to “tag” songs for later playback or purchase on HD-R receivers that have an iPod dock.

Because of the broadcaster’s collaboration with iTunes, iPods can now continuously be refreshed with new songs discovered on radio, Clear Channel Radio President/CEO John Hogan stated. The radio group cited a recent survey from sonoro audio which found that radio was still the number one way that consumers prefer to listen to music followed by iPods.

Using tagging-capable HD-R receivers from Polk Audio and Alpine, users can press the “Tag” button on the radios to preview, purchase and download select songs.

Polk Audio’s I-Sonic Entertainment System 2 was the first receiver to market with iTunes Tagging and is available at 200 Apple stores, some Best Buys and online. Alpine has two aftermarket auto iTunes Tagging devices: iDA-X100 Digital Media Receiver and IVA-W505 2-DIN Mobile Media Station.

Here’s a list of all of Clear Channel Radio’s HD2 channels. For instance, in Los Angeles, the company offers “Slow Jams,” “KIIS FM New Music HD2,” “erockster,” “Pride Radio” and “KOST Classics.”

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