Finnish monitor manufacturer Genelec has appointed Source as its exclusive U.K. distributor.
“The United Kingdom is an important territory for any pro audio manufacturer and we chose Source as our new distributor because of the company’s unique track record of success across all of our key markets — music recording, broadcast and installation,” said Jarmo Masko, European area sales manager for Genelec.
The agreement with Source, a specialist division of HHB Communications, takes effect 1 January 2008.
“Genelec is still the number one monitoring choice for professionals the world over and we look to finally giving the brand the profile and focus it deserves in the U.K. market,” said Howard Jones, director of distributed brands for Source.