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Audacy Picks Former NYT Exec for Digital Business Hire

Palak Forbes also has experience at Sesame Workshop, Viacom and HBO

Palak Forbes, AudacyAudacy named Palak Forbes as senior vice president of digital business operations, a newly created position. She most recently held a business development and operations role at the New York Times.

The announcement states that she will “provide commercial and operational leadership for the company’s podcast business, while working across Audacy’s entire digital portfolio and with key strategic partners to enable continued strong growth in Audacy’s digital and podcast businesses.”

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She will report to Chief Digital Officer J.D. Crowley.

Forbes was the head of business development and operations at the Times, where she oversaw the development its audio business and spearheaded its move into virtual reality. “Forbes also led strategic and commercial partnership teams to broaden and deepen reader experiences from Apple News to the digitization of millions of historic photos with Google Cloud,” Audacy wrote. “With her leadership, the sales team drove multi-million dollar deals and beat goals.” Before that she was the Times’ VP corporate strategy & development.

She also is a former vice president of strategy at Sesame Workshop and has held digital advertising strategy and subscriber marketing roles at Viacom and HBO, respectively.

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