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Public Radio Gets a “Marketplace Minute”

Marketplace program lineup has partnership with Westwood One

Marketplace MinuteMarketplace is partnering with Westwood One to offer a 60-second “Marketplace Minute” to public radio stations.

“Twice daily, the one-minute program provides up-to-the-moment economic news in Marketplace’s signature accessible style. ‘Marketplace Minute’ will be available on participating public radio stations starting in August,” the organizations announced.

[Read: APM Picks Riddle]

It is a co-production of American Public Media and the Cumulus Podcast Network. The show will also publish three times daily as a podcast and as a smart speaker briefing on Amazon, Google and Apple devices. It’s available on Apple iPhones through Siri.

The new short-form content joins the stable that also includes “Marketplace,” “Marketplace Morning Report” and “Marketplace Tech.”

The announcement was made by Chandra Kavati, vice president of distribution and underwriting at American Public Media, which distributes Marketplace programming. She said it means stations can offer timely updates throughout the day.

Here is a sample of “Marketplace Minute.”

 

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