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ENCO Takes aiTrack Into the Cloud

System is now cloud-native and automation-agnostic

aiTrack user screen
aiTrack user screen (click to enlarge)

ENCO said its aiTrack workflow is now a fully cloud-native, automation-agnostic platform.

It will highlight this evolution at the NAB Show.

The system enables broadcasters to generate, customize and schedule AI-driven audio segments for live and automated programming. The company said cloud-native architecture now enables these benefits without the limitations of traditional infrastructure.

The tool is now accessible through any web browser. It allows on-air and production teams to create broadcast-ready content quickly using generative AI models and natural-sounding synthetic voices.

“From breaking news, entertainment, weather and sports updates to sponsored segments and localized content, the platform delivers seamless insertion into live broadcasts or scheduled playlists across terrestrial and streaming platforms.”

ENCO says its “foundation prompt” framework streamlines AI processes into intuitive templates. This lets users generate content by entering key variables such as location, format or sponsorship details.

aiTrack works with any broadcast automation system,  enabling delivery of its audio files into existing workflows from anywhere.

The company said the system now also offers more audio realism and flexibility, including multi-voice capabilities, language localization and voice cloning technology based on ENCO’s SPECai platform. “These enhancements bring AI-generated audio closer than ever to human performance,” it said.

NAB Show Booth: C2116

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