Liquid Compass to Launch Managed Services Division

Liquid Compass is debuting its Managed Services Division, which will handle customers' media Web sites and in-stream ad scheduling needs.
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Liquid Compass is debuting its Managed Services Division, which will handle customers' media Web sites and in-stream ad scheduling needs.

The company says stations need not worry about learning a new application to manage in-stream commercial inventory or managing sales executives to ensure that ads are scheduled appropriately.

Stations can choose to take advantage of in-house services by filling out a traffic request form on Liquid Compass' client log-in site and uploading the advertiser's creative material; the Managed Services Division handles the process from that point on.

Additionally, the company says it has reached a milestone in surpassing its goal of 500 live radio stations streaming on its network within the U.S.

Liquid Compass recently re-signed Entercom Communications to a new contract, which it says will surpass 100 radio stations (including terrestrial and HD2 side channel) on its network by the end of the year.

Booth: 427

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They are Brooklyn Andrist, project manager; Craig Patterson, media designer; Robert Price, trafficking and support specialist; and Kinzie Dekkenga, administrative assistant.