NBC Sports Radio is launching on the TuneIn platform.
TuneIn’s parent, the streaming media company Stingray, said TuneIn will stream NBC Sports audio simulcasts, including live daily studio shows from NBC Sports Now such as “Pro Football Talk Live,” “The Dan Patrick Show” and “Chris Simms Unbuttoned,” along with some live play-by-play events.
The announcement was made by Aileen Sokol, vice president of content partnership development at NBC Sports, and Kevin Straley, chief content officer at TuneIn.
Sokol said in the announcement that the partnership allows NBC Sports Radio to expand its distribution and audience.
Stingray said in the press release, “As sports content expands beyond traditional television and subscription platforms, streaming audio has emerged as a natural extension for live coverage. With sports being one of the few remaining appointment-driven categories in media, audio gives fans another way to stay connected to their favorite teams and athletes.”
Listeners can access TuneIn for free. The content will be available on its app, its website and on Sonos and other smart devices.
