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At CES, Mercedes-Benz CLA Features Xperi Video Platform

Xperi says five OEMs have now adopted its video platform

The interior of the electric Mercedes-Benz CLA 250+ model, with the Golden Gate Bridge visible outside through the windshield
The dashboard of a Mercedes-Benz CLA 250+ model in a promotional image from the carmaker’s website.

In-car video streaming that uses Xperi technology will be highlighted in a new Mercedes-Benz electric hybrid car model at the CES show this week.

The CLA model will be in the Xperi booth, equipped with that company’s DTS AutoStage Video system, based on its TiVo platform.

Xperi says five OEMs have now adopted its video platform. “DTS AutoStage Video is rapidly emerging as a premier video solution for connected cars worldwide,” it said in a press release. Mercedes-Benz also supports Xperi’s HD Radio, DTS AutoStage Audio and DTS:X immersive audio offerings. Xperi says Mercedes-Benz was the first to support DTS AutoStage radio functionality.

[Related: “In-Car Video Is Becoming a Priority for Consumers, Xperi Says”]

The CLA car model will also offer RideVu by Sony Pictures Entertainment, which provides IMAX Enhanced content and DTS:X sound. The CLA uses the company’s MB.Drive technology, developed with Nvidia.

The Xperi booth will be in the West Hall of the Las Vegas Convention Center.

Separately Mercedes‑Benz also will show the latest version of its GLC model; this will include the AI-based MB.OS platform and an optional MBUX Hyperscreen almost 40 inches wide.

The company said the version of the MBUX system in the GLC is the first to integrate AI from both Microsoft and Google. The car also has music streaming through native integrations and Spatial Audio with Dolby Atmos in Apple CarPlay.

The GLC will be shown at the Dolby Live Theater.

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