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SiPort Points to IC Success

Manufacturer says it wants to help drive HD Radio adoption

SiPort says it is now shipping more HD Radio integrated circuits than competing chip providers.

CEO Aiman Kabakibo said in its announcement that the SP1010 Digital Terrestrial Broadcast Receiver, introduced in the first quarter of this year, is driving growth. “This product has been designed into a growing number of portable systems — most notably, the recently introduced and highly anticipated Microsoft Zune HD.”

The company is hoping its device will help bring HD Radio capability to more products including MP3 players and personal navigation systems.

It promotes its IC for minimal power drain and a tiny footprint. “The SP1010 Digital Terrestrial Broadcast Receiver is the world’s first single CMOS HD Radio receiver,” it states. “For the first time a CMOS RF tuner and digital baseband are integrated into a single monolithic die. The SP1010 delivers automotive-class performance at unprecedented sub 100 mW power enabling more than 20 hours/charge on a portable device.”

The venture-backed company is based in Santa Clara, Calif. Backers include Intel Capital, LightSpeed Ventures, Morgenthaler Ventures and New Venture Partners. IBiquity said it’s been working with SiPort since 2005.