We are featuring the products that won the Radio World Best of Show Award at the 2025 NAB Show. Winners were chosen by a panel of engineers and RW editorial staff for their innovation, feature set, cost efficiency and performance in serving the industry. Information about how the program works can be found in a FAQ here.
With the Marketron Traffic and Marketron NXT platforms working in tandem, “airtime and digital advertising no longer live in silos,” says Marketron.
The bidirectional integration of both platforms has created an end-to-end workflow for proposing, ordering, invoicing and reporting for linear and digital advertising. The company said stations that adopt both systems can expect to benefit significantly, from lowering operating costs to boosting productivity.
