Radio Leads in Advertising Attentiveness, Study Finds
The next time someone tells you that radio is just background noise for most...
In-Car Listening Influenced by More Than Music Taste
BBC research looks at the factors influencing listener behavior when faced with increasing in-car...
Survey Surprises With Superb Statistics for Subscription Services
Hometown audio stream is another big winner divined from annual survey
Amidst Social and Economic Upheaval, Radio Continues to Flourish
Annual survey suggests some trends changed with COVID, others remained on course
Survey Says U.S. Radio Listeners Engaged and Receptive to Ads
NPR/Edison Research polling identifies six types of radio listeners
Data Says AM/FM Radio Still Leads in Automotive Environment
Numbers from latest Infinite Dial also suggest a drop in vehicle use
Community Broadcaster: DJing the Generational Divide
Radio must consider how Millennials and Gen-Z hear hosts
Share of Listening to Podcasting Hits All-Time High
New data from Edison Research Share of Ear report reveals jump in U.S. listening...
Survey Says Pandora Popular in Most Listener Groups
Choice of stream source varies among differing formats
2020 Is the Year That Radio Hits a “Proverbial Iceberg,” Survey Says
The pandemic has increased adoption of other media sources, but radio still remains tailor-made...
Westwood One Slams NYC-Based Ad Buying Assumptions
Says there is no evidence to support “the myth that no one is driving...
Westwood One’s Wordock on Maintaining — and Monitoring — Podcast Audiences
The Westwood One Podcast Network executive editor offers strategies and analytics tools for engaging...
Radio Listening Audiences Rebound Despite Pandemic Impact
Nielsen report finds those with greater spending optimism are more likely to be heavy...
Survey Says Smart Speaker Sales Drive Online Audio Listening
Audiobooks also make a jump in listenership this year
Survey Says Audiobooks, Podcasting on Upswing While Facebook in Decline
Podcasting has firmly crossed into the mainstream
Why Radio Must Continue to Embrace the Power of Data
NAB Radio Show Opening Session explores the whys and hows