vCreative Radio

Sep 27, 2010 12:00 PM, By Erin Shipps, associate editor

Paperless production order system

This is a Web-based paperless production order system designed to help expedite the production process and streamline communication between a station’s sales, traffic and production departments. Account executives submit production orders or schedule traffic changes from any Internet-ready computer or Internet-capable mobile phone. Traffic and production departments receive all requests simultaneously so orders do not bottleneck and all work and communication is time stamped for accountability. All scripts and final spots are saved in the system so account executives can track all ads in progress, listen to and approve ads, track what’s on-air and expiring soon as well as search archives of all past ads. For the production department, features like a customizable Hot List and sortable views keep hundreds of requests in a logical, neat order. Vcreative Radio can also pool together corporate voice talents. This paperless order system cuts down on consumables like paper and ink, making it an environmentally-friendly option. Vcreative Radio integrates into all Vcreative products and services.
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