Business and Law
BIA Lowers Local Ad Spending Projections Again
Radio is just one of many media taking a big hit this year
BIA Advisory Services
Business and Law
Broadcast Radio Ads Tank While Digital Holds Up
BIA revises its outlook; OTA ad spending to drop more than 10%
Headlines
GBS Gathers Support for Geo-Targeting
But big groups caution the FCC that more real-world data is needed first