New Report Reveals Podcast Trends Among Diverse Audiences
The latest Nielsen report examines how podcast ad listeners are reacting to the ads...
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The latest Nielsen report examines how podcast ad listeners are reacting to the ads...
Bouvard spotlights a misperception among radio ad buyers
New Nielsen report tracks the past eight months of data in the top 50...
Radio syndicators say data from before the pandemic are a more accurate basis for...
A new Nielsen survey suggest that music/audio platforms should be centerpiece of messages aiming...
Audio ad agency will use the Podcast Buying Power service
Thoughts about local radio advertising during this or any business crisis
Launched with standardized titles, descriptions and imagery across more than 900,000 podcast series
Nielsen report finds those with greater spending optimism are more likely to be heavy...
But trio of surveys also reveal that more education is needed on how to...
And other creative ways radio broadcasters ensure their listeners are entertained
“More than eight in 10 Americans report spending the same or more time with...
Its latest report focuses on medium- and small-market U.S. radio consumers, tracks listening behaviors...
2019’s “Audio Today” report paints a positive picture but underscores the importance of the...
Play MPE catalog integration creates “end-to-end solution” for PDs
Nielsen shares insights into podcast listeners purchasing happens in new Marketer's Guide to Podcasting
Check out the results from “Audio Today 2018: A Focus on Black and Hispanic...
Nielsen says adult contemporary is ascendant
Association says the current regulatory framework has not kept pace with the transformation of...
Nielsen releases excerpts from listener diaries
But the MRC board also voted to remove San Francisco’s accreditation
In times of disaster people listen to news radio
Reaches 135,000 more listeners in Q1 2018, says Nielsen
Nielsen’s numbers suggest mass appeal radio saw Q1 bump
Research suggests that AM/FM radio still leads the pack
But Nielsen says millennials are moving away from hot AC and urban contemporary stations
Provides an “alternative to ‘extrapolations’ of the monthly audience estimates”
Each week, more Americans tune into AM/FM radio than watch TV or use smartphones,...
December PPM ratings brought good news for AC-formatted stations
Warm-weather listening means increased tune-in for this format, Nielsen reports
Until now, Panoply has gauged the audience makeup of podcasts using surveys and show...
Will offer metadata management services leveraging Gracenote IDs
Nielsen's ability to measure headphone listening is an under-the-radar concern
News/talk and contemporary hits radio formats retain popularity
Nielsen has acquired Informate Mobile Intelligence, a provider of mobile usage measurement based in...
Streaming can provide a better look at listener trends for radio stations
How does each lossy-codec encode the PPM tones, versus the bandwidth of the actual...